The homepage provides an immersive brand experience, this unique point of view enables the visitor to move vertically through four iconic New Zealand experiences. To create its scrolling camera viewpoint, a 12 metre tower was built at each location and a motion control camera captured time-lapse sequences over the day. In effect a 48 metre high, real-life scroll bar was built in some of our most stunning environments.

The sequences were then joined and the vertical camera movement recreated within a web browser using HTML5 and Flash to allow travellers to interactively explore New Zealand.